Create a 10 slide PowerPoint presentation in which you describe in detail the key decisions you made in Project Parts 1, 2, and 3 and the reasons for those decisions. Include any additional items of your choice to support the proposal for expansion.
COMPANY: EXXON MOBIL
EXPANSION PROPOSAL: CHINA
Part 1 Introduction
COMPANY: EXXON MOBIL
EXPANSION PROPOSAL: CHINA
Part 1 Introduction
- Introduction and overview of your selected company along with an initial analysis of the growth opportunity
- Country of Choice
- Mode of Entry
Part 2 Cultural Exchange and Marketing Strategy
- Cultural Differences
- Distributions Methods: Product/Market, Pricing and Positioning
Part 3 Strategic Audit
- Internal Environment
- External Environment
- Strengths
- Problem Analysis
- Recommendations and Implementation Costs
REFERENCE AND COVER PAGE IS NOT INCLUDED IN 10 SLIDES
PLEASE ADD NOTES AS THIS REQUIRES A RECORDING
APA FORMAT
NO PLAGIARISM
I HAVE ATTACHED MY FINAL PAPER AS A REFERENCE FOR THIS SLIDE.
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EXXON.docx